top of page
Are you giving too much to your clients?
How much you should give to your clients? We often hear the advice: "add more value, add value, add value, and the business will come"....
Ren Saguil
Jul 126 min read
Turning Cold Calls Into Warm Relationships
✨Announcement: I am running a ⚡free lightning lesson on July 25, 2025. Building Trusted Relationships in B2B Sales in an AI World . RSVP...
Ren Saguil
Jun 286 min read
Closing deals during uncertain times
I'm writing this week's newsletter from Boise, Idaho, where I'm attending this year's Kit Conference—Craft and Commerce and Jay Clouse...
Ren Saguil
Jun 145 min read
How to Overcome the Fear of Rejection and Embrace the Sales Process with Confidence
Hello friends ! It’s the end of the month, and if you are like me and my clients, we are all hustling to get our sales in! The stress...
Ren Saguil
May 263 min read
Discuss Pricing with Confidence
Read time : 6 Mins My client's eyes lit up when I presented the solution; I'd nailed it! The room hummed with my own triumphant energy....
Ren Saguil
May 246 min read
What's really stopping your sales deals from closing
Sarah, one of my students, asked me, Ren, how can I politely ask my client if we need to talk to other stakeholders? I'm speaking with a...
Ren Saguil
Apr 187 min read
On losing clients
We don't talk about this often. I lost one of my best clients last year. What do you do when you lose one of your best clients? The truth...
Ren Saguil
Mar 285 min read
13 Traits of Great Business Development People
Sales is a science, not an art—and it's not magic. Proven sales playbooks have existed for years (including mine!). Success in sales...
Ren Saguil
Feb 75 min read
Getting CEOs to answer your call
📢 One of my goals this year is to further support B2B sales teams through the Elite Sales Cohort and customized corporate training and...
Ren Saguil
Jan 255 min read
Reflect, Recharge, and Thrive — Make 2025 Your Best Year in Sales!
How Was 2024 For You? Before we start thinking about 2025, it’s crucial to reflect on our wins, our lessons, and the moments that tested...
Ren Saguil
Dec 21, 20245 min read
Can we avoid PITA clients?
🙌 A big thank you to all those who responded to our B2B conversation topics and challenges. You all add depth and value to our...
Ren Saguil
Sep 27, 20242 min read
How to build meaningful relationships
Whether you are in sales or not, I think you will agree that one of the key factors of most successful people is their network —and not...
Ren Saguil
Sep 6, 20244 min read
Be your client’s co-buyer
One of the things I enjoy most is working with my clients to develop new businesses. It’s thrilling and exciting! It’s also one of the...
Ren Saguil
Jul 19, 20242 min read
How to Boost Sales by Building Trust with Your Prospective Clients
Here is the thing about meeting your prospects for the first time. They don’t know us. To our prospects, we are strangers. They are...
Ren Saguil
Jul 12, 20244 min read
How to Develop Mental Toughness for Winning Complex Million-Dollar Deals
Hello friend, Ren here! Welcome to my newsletter, where I share sales mindsets, strategies, tools and processes for winning High-Value...
Ren Saguil
Apr 19, 20246 min read
Overcoming the 'No': Mastering the Art of Asking in Sales
Hey friends, I missed you last week. I hope you are well! Last week, I presented a sales training program for a large tech company. After...
Ren Saguil
Feb 15, 20245 min read
How to Transform Your B2B Client Relationships: From Supplier to a Trusted Partner
When I coach sales teams with their account strategy, I apply the Account Transformation Framework by Professor Hawkins as part of my...
Ren Saguil
Dec 7, 20233 min read
Getting Clients to Call You
Hey everyone, Welcome back. Cold calling is not my cup of tea.🥶 Isn’t it the worst feeling? You call hundreds of people and get five...
Ren Saguil
Dec 1, 20235 min read
How to turn bad days into better days
Dear friends, I want to take a moment to express my heartfelt gratitude to each and every one of you. If you're reading this, you're...
Ren Saguil
Nov 24, 20234 min read
Get Access to Key Executives: A Strategic Guide
Hey, it’s Ren. Wishing you a Happy Thanksgiving if you are celebrating, I hope you have a wonderful time! I had a hiccup in sending the...
Ren Saguil
Nov 20, 20236 min read
Become a better B2B sales professional every week. I share sales mindsets, strategies, tools & processes for winning High-Value Deals.
Get actionable strategies, expert tips, and exclusive content delivered to your inbox every week. Don’t miss out on the secrets to driving sales success!
bottom of page