top of page

Sales Strategy

Your Unique Position on how to engage and win clients.

How top enterprise salespeople sell mega deals

July 23, 2025

You finally got that crucial meeting with the CEO or VP. Yay!!! Now it’s time to nail this meeting, turn it into an opportunity, progress...

Reviving Stalled Sales Deals

July 18, 2025

When I started writing this newsletter my goal was to share all the learnings I had in my 25 years in enterprise sales. Why? Because my...

Problem-led selling not solution selling

April 12, 2025

Hope you're all well! This week's newsletter is a few days late—I was busy kicking off 7th cohort of Elite Sales: Win High-Value...

The Slide Deck That Won a Seven-Figure Deal

March 12, 2025

One of the biggest deal and most memorable deal won in my career was rolling out a public wifi network for Spark (an NZ Telco) when I was...

Move beyond solution selling

February 14, 2025

I have been talking with AI Google Studio a lot lately. I am mind-blown everyday not only with the capabilities of Gen AI but the speed...

How to Fill Up Your Q1 Sales Pipeline

January 16, 2025

January has rolled in, and you’re staring at an empty sales pipeline. Sounds familiar?

Build a Winning Territory Sales Strategy

January 9, 2025

Territory strategy and planning has been instrumental in driving significant enterprise deals throughout my career. During my time as...

Find Your Ideal Clients on LinkedIn

January 4, 2025

Happy New Year!🎉 I hope you've had a chance to recharge, unwind, and spend time with family and friends. I'm still on a semi-break,...

Keeping the Faith

December 7, 2024

I just returned from a weekend getaway to Waiheke Island with three colleagues I've worked with for over 15 years in the...

How to Handle Discount Requests and Protect Your Bottom Line

November 29, 2024

I got this question from a student in my November course cohort: How do you manage pricing discounts? I’m always caught up with my...

098: Game-changing AI alternative to Sales Navigator Account IQ…

November 5, 2024

In October 2023, LinkedIn introduced Account IQ for Sales Navigator as part of a larger update, joining the AI trend. Account IQ offers a...

How to create sales opportunities...

October 4, 2024

This post from LinkedIn caught my eye, Justin explained that while he has not met the Account Executive, the email sent to him was “...

The 4 Types of Enterprise Sales Roles

August 22, 2024

One of my students in my Elite Sales Cohort wanted to pivot his career. He is a sales manager in a large sports retail company and asked...

Prospecting Like a Pro: How to Find Clients Who Can't Wait to Work with You

June 19, 2024

I hope you’ve been well! I apologize for my brief hiatus over the past two weeks. Rather than sending you something half-baked, I’ve been...

How to find and land clients on LinkedIn

June 1, 2024

One of the most challenging things in sales is initiating and developing new business. When I started my professional sales career after...

Mini-Training: How to build a sales pipeline of opportunities.

May 2, 2024

👋 Hello friend, Ren here! Welcome to my newsletter, where I share sales mindsets, strategies, tools and processes for winning High-Value...

Quick start guide to B2B Sales Strategy

March 6, 2024

Hello friends! We all know the importance of a sales plan and sales strategy. Sometimes, we use these words together or interchangeably....

To find your Ideal Client, focus on the problems you are solving.

February 28, 2024

Hello there, 👋🏼 Last week, I had a conversation with a start-up founder asking for help on how to define their Ideal Client Profile or...

Client meetings that build trust

December 21, 2023

Here’s a mindset for you. What if you can immediately build trust in your first client meeting? How would you approach your client? What...

How to Generate Sales Leads that Converts to Clients (without Cold-Calling)

December 8, 2023

Hello friends👋 Charlie Munger, the investing genius and Warren Buffett's right-hand man passed away last week on November 28, 2023, at...

bottom of page